Want to attract more students from Thailand, Turkey, China or Japan? Get all the information you need at the English UK Marketing Conference with our expert sessions.

Do ELT courses need more "UK-ness" to differentiate themselves from international competition? 

Customer service and entrepreneurship are vital for the success of English language centres in an increasingly competitive world.

So two of the UK's most successful achievers in these fields open and close our Marketing Conference on Friday 9 February . 

Frustrated because your students forget what they've learned before the next lesson? Then the final session we've arranged for the Academic conference is just for you.

We've got the perfect opportunity for English UK members – but you'll need to be quick. We've got just ten places on a promotional event, which includes a place in an ELT zone at an annual student recruitment event in Beijing and a boutique agent fair in Shanghai, both in March.

UK ELT needs to be constantly aware of people power to remain competitive, delegates at English UK's Academic Conference will be told.

It's good for you, your staff and your centre; have you thought about 2018's CPD? Continuing professional development improves staff skills, raises quality for students, and also makes employees feel more valued.

There's a bright future for ELT in the UK – but mostly for high-quality centres prepared to innovate to meet the needs of their students, English UK's Academic Conference will be told.

Advertise your English language school and centre advertising space within the guide to reach over 10,000 readers in print and digital. Book your space by Monday 15 January 2018.