The rules on data protection are changing dramatically in May, and ELT centres need to be prepared, particularly if they hold information about under-18s or in other sensitive categories.

How do you negotiate with your mates? Access the fabled Chinese market? Get ideas at the English UK Marketing Conference this Friday.

How do you manage the people who know loads about digital stuff – but make sure you've got enough information to manage everyday stuff and big projects? How do you decide between direct sales, agents and portals?

Want to attract more students from Thailand, Turkey, China or Japan? Get all the information you need at the English UK Marketing Conference with our expert sessions.

Do ELT courses need more "UK-ness" to differentiate themselves from international competition?