It was announced today that Mike Southon, Financial Times correspondent and otherwise known as The Beermat Entrepreneur, will be delivering the closing plenary at the English UK Marketing Conference on 27 January 2011.

The event, which is organised by the English Language Promotions Group and supported by Cambridge ESOL, will take place at the Westminster Conference Centre and organiser, Mark Rendell, is particularly excited about this year's event. "This is going to be a must attend event for anyone involved in the marketing of courses to international students and details of what is shaping up to be an amazing programme will be released over the coming weeks."

Mike Southon is co-author of several best-selling business books including The Beermat Entrepreneur and Sales on a Beermat. Something About The Beatles is a highly inspiring, entertaining and informative session and Mike will be using the Beatles as an example of how to be creative and entrepreneurial, and how to overcome the challenges that we all face in business.

If you would like to see Mike's session, book now by downloading a booking form from the conference section of the English UK website. Further details on Mike can be found at www.mikesouthon.com.